How to make money online with a website in 2021?

How to make money online with a website

How to make money online with a website in 2021? There are only two options for accomplishing this.

This question is, in fact, of a general nature. The first moment a person wonders how to make money, I believe. After ruling out the traditional possibilities, which demand a lot of time, effort, and money, such as manufacturing and selling goods and services, he considered generating passive income from real estate, bank deposits, investment funds, stock exchanges, and cryptocurrencies. Even the latter, however, require a large amount of money invested with a very little payoff, while those with a high profit have a high level of risk.

The online segment remained as an alternative. For some, it is a mysterious field that they are only now beginning to explore.
They want to know the secret to making money quickly, with little investment, and with no effort, while sitting in front of the computer for a few hours each day doing what they enjoy.
The Internet is abundant of websites, so it doesn’t appear to be difficult at first. All you have to do now is figure out what the secret is and start working.
It would be wonderful to be like that.

Online business is no different from any other type of business. They require time, participation, labour, and financial investment in order to perform and become lucrative. Indeed, you may begin with little investments in this field, and the monthly return on your money invested can be fantastic. However, you won’t be able to accomplish much if you don’t get involved.

So, how do you make money using a website or social media accounts like Facebook, Instagram, Youtube, TikTok, and others?

We’ll skip over how you can make money on social media and focus solely on websites in this article.

To understand how to make money with a website, you must first realize that it serves only two purposes:
1. The website as a marketing tool. It can be used to promote yourself or others.
2. The website as a sales tool. It can be used as an online store to sell traditional products and services, as well as automated digital services.
These are the only options available. Please leave a comment if you have any other information.
Finally, if you’re wondering how to make money with a website, you might consider one of the solutions listed above.

1. The website as a promotional tool.

If you go with this route, you’ll need to:
– learn a lot about advertising;
– have a high-traffic website;
– have a website with authority in the field you’re targeting.

Types of sites suitable for this type of promotion:
– blogs;
– news websites (local and national), media, online newspapers, and online magazines;
– business and company directors;
– tiny advertising and sales website;
– discussion boards;
– websites that provide important information in a variety of disciplines, including health, business, finance, lifestyle, auto-moto, culture, entertainment, family, children, real estate, construction, interior design, and so on.
– travel guides, music, politics, and so forth;
– weather information websites;
– legislative information websites;
– websites for education;
– and so on.

The types of advertising you can implement on your website:

a) Advertise Google Adsense.
You will allow Google to insert advertising banners on your site. Google decides what types of ads it will use, you just give it permission to do it and you earn money if visitors click on the ads inserted by Google.
You’ll give Google permission to place advertising banners on your website. Google chooses the types of ads it will display. All you have to do is give it permission to do so, and you will earn money if people click on the ads Google has placed on your site.
The profit varies depending on the geographical region and the domain name of the website.
Some domains pay more per click, while others pay less.

See the list below to see how much money you may make in the Europe region with 50,000 visits per month (1,666 visitors per day):
– business and industry: $ 4,950 / month;
– pets: $ 2,982 / month;
– art and entertainment: $ 2,172 / month;
– cars and other vehicles: $ 3,336 / month;
– house and garden: $ 6,468 / month;
– computers and electronics: $ 4,584 / month;
– online communities: $ 3,510 / month;
– shopping: $ 4,626 / month;
– travel: $ 4,878 / month;
– books and literature: $ 1,590 / month;
– finance: $ 11,682 / month;
– beauty and fitness: $ 4,152 / month;
– real estate: $ 3,114 / month;
– internet and telecommunications: $ 5,274 / month;
– games: $ 2,412 / month;
– laws and governance: $ 3,228 / month;
– jobs and education: $ 2,928 / month;
– food and drink: $ 2,988 / month;
– people and society: $ 1,956 / month;
– passions and free time: $ 3,222 / month;
– references: $ 3,012 / month;
– sports: $ 1,566 / month;
– health: $ 3,204 / month;
– news: $ 1,200 / month.

So, if you have a blog in the category of “general news” with 20 daily visitors (600 monthly visitors), we may estimate a gain of around $ 15 per month, which is taxable under your country legislation. And you won’t be able to get your hands on it until you’ve accumulated at least $ 70 in your account (Google does not make payments below this value).

We can predict a gain of roughly $ 700 per month if you have a blog in the topic of “finance” with 100 visits per day (3,000 visitors per month).
And if you estimate that such a blog will cost you a maximum of € 600, you will make an annual profit of 1,180% on the amount spent (excluding your time and effort for creating posts), compared to 5% to 6% on a passive real estate investment (money from rent).

b) Affiliate marketing
If you want to target an international audience, you can use sites like ShareASale, Awin, Amazon Associates, CJ Affiliate, and others.
You can choose the company for whom you will advertise (advertiser) and the type of marketing campaigns you want when you create an account on one of these platforms.
If you have a book review blog, for example, you can opt to promote sites that sell books, and so on. And you have a variety of fascinating promotion choices available, including links, banners, and even influencer marketing.
You will get paid when a visitor to your site clicks on the advertisement banner, or you may choose to be paid a portion of the sale of a product. For example, if you advertise a book, you will receive a fee of X% of the book’s sale price (if the sale was made as a result of a click to the online store).

c) Advertising space for sale
As a consequence of direct discussions with numerous partners, you can sell advertising space on your site. You might earn thousands or even tens of thousands of dollars each month depending on the traffic to your site and the partners you choose.
d) Custom-written articles
You can sell (advertorial) articles about the products and services of your partners. Advertisements are paid materials, such as descriptive articles, reviews, or interviews, created to appeal to search engines and potential customers looking for a product or service.
e) Selling links to other sites
If your site has a lot of traffic, you can sell links to various interested partners, which you will insert in the pages of your blog.
f) Email marketing campaigns for customers
Don’t forget to implement on the site a module that allows visitors to subscribe to the newsletter. This way, you will collect email addresses and other contact details by creating a database. You will be able to create newsletters for a fee, to promote the products and services of your partners.
g) Donations from readers
It depends on what type of visitors you are addressing and what country you are from. Generally, the readers of the sites do not really support through donations an interesting and useful content or free online services, but if you want you can try this option as well.
h) There are other types of advertising, through which you can earn money. It depends on your imagination and ingenuity to find / implement them.

 

2. The site as a tool for selling products and services

If you chose this business model, you have at least 3 options:
a) your personalized online store, made with one of the platforms: WordPress-Woocommerce, OpenCart, Magento, Prestashop, Joomla etc.
This option involves the following:
– Buy a domain;
– You subscribe to a hosting service;
– You pay a web design company to make your site;
– Enter the products and services on the site;
– You start selling.
Advantages:
– For starters you can create a simple version and if things go well, you can add virtually unlimited functionality to the site;
– You have full control over the online store and information about users, buyers, etc.
Disadvantages:
– Medium and high costs of creating the online store, at the beginning;
– In most cases, you will not be able to do the maintenance or even the administration of the store yourself, and this will lead to an additional monthly cost.
b) online store set on specialized SaaS platforms: Blugento, Shopify, BigCommerce, Wix etc.
You will use one of the above platforms. They give you everything you need to create an online store quickly and easily. You do not need technical knowledge in the field.
This option involves the following:
– Buy a domain;
– You buy a monthly subscription to one of the above platforms. The value of the subscription varies depending on the size of the store and the functionalities chosen.
– You start setting up the online store. In principle, you can do it yourself, because it does not require specialized knowledge;
– Enter the products and services on the site;
– You start selling.
Advantages of SaaS platforms:
– Offers predefined solutions;
– You will not bother with the maintenance and security of the site;
– Easy to set up (in a very short time, you will have the online store functional);
– Low initial costs (you will only pay a monthly subscription);
– Scalable. You can always upgrade to a subscription. But with larger dimensions come higher costs.
Disadvantages of SaaS platforms:
• The costs, which although lower than those necessary to develop a store on the WordPress platform, for example, will increase over time, and at some point will exceed the costs of the custom store;
• Limited customization, both in terms of functionality and design;
• The store is not your property. You have rights to use the store as long as you pay rent.
c) online stores on marketplace platforms
In this case, for the sale of your products you will use existing online stores such as: emag.ro, cel.ro, evomag.ro, elefant.ro etc. or even the world-famous amazon.com platform, if you want to address customers around the world.
Marketplace platforms are online sites where you, as a seller, will list your products in the hope that you will make good sales due to the notoriety of the platform and the services offered such as: order processing, delivery services, marketing, etc.
At the same time, you will benefit from the large number of customers who visit the site constantly.
It is a variant that you can experiment with, if you are at the beginning of the road and you want to gain experience in the online field.

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